23 September 2022
smartclip is speeding around the bend with a new SDK version 3.0 and IAB Tech Lab certification under the hood. You thought Formula 1 mechanics were the only ones experienced with on-the-fly updates? Think again. Take a quick pit stop to check out our latest SDK update for both Android and iOS.
On track with OM SDK version 3.0
Buckle your seatbelt, strap on your helmet, and get ready to roll! Version 3.0 of smartclip’s SDK for Android and iOS officially supports the standard for ad verification and viewability measurement established by IAB Tech Lab. Publishers using a smartclip Mobile SDK do not have to integrate OM SDK for web video separately.
smartclip’s SDKs for Android and iOS are closely aligned to the smartclientcore API, using similar naming and configuration options that are simple and straightforward. The existing integrations on one platform can now easily be replicated on another platform. This means, for example, a publisher who already has integrated our iOS SDK with their native app platform will have an easier time integrating our HTML5 SDK with their video player.
Yours in SDK updates and staying ahead of the curve,
smartclip Product Marketing Team