Resource Hub

As the weekend rolls around the corner, we wanted to take a second to share what we’ve been up to lately. This week, we hosted our Strategy Days — an annual event where we all come together to align on our goals for the next 12 months.

Despite common misconceptions, casual gaming environments offer effective targeting opportunities for advertisers to reach their desired audiences. Download our latest research publication and read more from Anja Junold, Director Consulting at media plan GmbH, and other industry professionals who share their expertise on casual gaming advertising

Sparked by recent changes in antitrust law and platform regulations, smartclip invited members from RTL Group, RTL Deutschland, Bertelsmann SE & Co. KGaA, and University of Würzburg to share their insights on the topic during a one-day colloquium in Cologne.

Find out from Sebastian Busse, Director Addressable TV at @smartclip Europe and @RTL AdAlliance, how comprehensive #ATV strategies can provide European broadcasters with a competitive advantage in the high-stakes race for TV and video advertising budgets.