Adtech
Resource Hub

We are passionate about sharing our hard-won knowledge to advance the adtech industry as a whole. Our resource hub is where you can find the latest news, insights, and thought leadership all in one place.

Adtech insights

Trends and thought leadership

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26 March 2025

Q&A with adtech experts on sustainability in advertising

Someone tapping a screen with their index finger

1 August 2024

Monetising Opt-Out Traffic with Vegan Ads

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16 May 2024

Understanding programmatic TV advertising

smartx highlights

Product features and new releases

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Go to smartx highlights

15 October 2024

smart ID Hub: Broadcaster’s solution for today’s biggest ID and privacy challenges

23 September 2024

GDPR Cockpit: Broadcasters’ Go-To for Data Privacy Settings in smartx

30 July 2024

Meet the smartclip Academy

Adtech Op-eds

Smart voices in industry-leading journals

All opinion pieces

All opinion pieces

7 March 2025

Gender Equity: A Conversation with Our CEO

7 March 2025

Warum Diversität zu besseren Unternehmensentscheidungen führt

11 February 2025

2025 Budget Cuts? Strategies to Reach Enterprises on a Tight Marketing Budget

In the spotlight

Presentations and interviews with industry experts

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23 October 2024

Examining smartclip’s privacy-centric products and the smart ID Hub

19 January 2024

Cannes Lions 2023: Realytics Talks Connected TV

15 May 2023

Cannes Lions 2022 Panel: TV Viewing Trends across Europe and the US

smartclip publications

Industry research, white papers, guides, and more

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Go to publications

26 March 2025

Ad Guide: In-Stream

26 March 2025

Ad Guide: Connected TV

24 January 2025

Ad Guide: Audio

Adtech glossary

Everything you need to know about TV, online, and audio advertising

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Newsroom

Press releases, stories, and our live feed

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17 December 2024

smartclip and M6 Publicité announce strategic technology partnership

27 November 2024

“Adtech made in Europe”: smartclip and Virtual Minds complete first trailblazing technology integration

14 November 2024

smartclip Combats Industry-Wide Signal Loss and ID Fragmentation with New Identity Features

Recently published

Go to resource hub

Go to resource hub

26 March 2025

Q&A with adtech experts on sustainability in advertising

7 March 2025

Gender Equity: A Conversation with Our CEO

7 March 2025

Warum Diversität zu besseren Unternehmensentscheidungen führt