18 July, 2022

IAB Interact 2022: Adtech Built for Europe’s Largest Broadcaster Group

Thomas Servatius, Co-CEO of smartclip Europe, explains the rationale behind RTL Group’s decision to pursue its own, fully-controlled adtech approach in his IAB Interact keynote.
Image of Thomas Servatius, Co-CEO of smartclip, on stage at IAB Interact 2022.

On 25th of May, Thomas Servatius, Co-Ceo and MD Platform & Technology, took the stage at IAB Europe’s Interact to present on “Adtech Built for Europe’s Largest Broadcaster Group”. RTL Group has decided to pursue its own, fully-controlled adtech approach. In his keynote, Thomas Servatius explains the rationale for this decision and gives an overview on smartclip’s mission and core beliefs on adtech, as well as on current key initiatives regarding programmatic TV with our subsidiary Realytics and partners Yospace and Amobee.

Watch the replay to learn more.

Lisa-Theresia Rischke is Senior Sales Marketing Manager Europe and is responsible for smartclip’s sales and content marketing initiatives across Europe.

Lisa Rischke
Senior Sales Marketing Manager Europe