
8 April 2025
Filter newsroom
We’re stepping into a new age of TV measurement — one that’s precise, deterministic, and built on real data.
With the integration of Realytics’ BEE TV measurement solution, smartx has become the first ad server and SSP to offer the supply side the ability to track and analyse TV viewership and ad exposure across LTV, CTV, and ATV.
1 day ago
We had a great time at ADZINE - MARKETING. TECH. MEDIA.’s Spotlight webinar on Supply Tech Innovation, where Thomas Servatius, Co-CEO at smartclip, introduced BEE — the deterministic TV measurement tool developed by our subsidiary, Realytics.
In his session, Thomas explained how BEE addresses the growing market demand for cross-screen measurement and shared the specific benefits it offers broadcasters and their advertiser clients. Even better, BEE is now directly integrated into smartx, our SSP and ad server.
4 weeks ago
Members of the media are invited to contact us by email at
newsroom@smartclip.tv