Last modified: 14 March, 2022

Exclusion List

An exclusion list typically contains domains that an advertiser wants to avoid serving their advertisements to, whether it be due to a conflict of interest, or if the domain is known to engage in fraudulent practices or display inappropriate content.

In smartx, users can upload exclusion lists to block domains, as well as regions, IAB categories, operating systems, browsers, devices, languages, and more.