Welcome to the 2020 Virtual European Broadcaster Adtech Summit (VEBA)
We are hosting the first exclusive digital knowledge exchange for European’s top broadcasters and adtech providers. If you plan to participate, please register in the participation signup form below. We also ask that you submit your home or office mailing address so that we can send you a participation package — including an assortment of wine for our virtual tasting event. We kindly request that you submit all details by 9 october.
Part 1: Overview of Advertising Technology for Broadcasters Across Europe
Morning Sessions – 10:00 to 12:00 CET
10:00 – 10:10
Thomas Servatius smartclip
Dr. Oliver Vesper smartclip
Welcome Remarks
10:10 – 10:30
Arturo Larrainzar Atresmedia
Yin-and-yang principle: How the digital commercialisation of linear TV in Spain is on the rise
10:30 – 10:50
Thibaud Chevalier M6
Friends or enemies? Challenges in France’s operator-controlled market
10:50 – 11:05
Marcel Korstjens RTL Nederland
The road towards an integrated TV advertising ecosystem for the Netherlands
11:05 – 11:20
Mikael Ekelöf TV4
Christian Godske TV2
Nordic Fireside Chat: Life and survival in a GAFA-dominated ecosystem
11:20 – 11:40
Paul Mudter Ad Alliance
Learnings from an exceptional sales-house approach in Germany
11:40 – 12:00
Dr. Oliver Vesper smartclip Europe
European perspective: The convergence of media and tech strategies
Part 2: European Technology Initiatives
Afternoon Sessions – 14:00 to 16:00 CET
14:00 – 14:10
Wrap up
14:10 – 14:30
Prof. Karen Nelson-Field Amplified Intelligence
Believe! Why European Broadcasters can win
14:30 – 14:50
Discussion
14:50 – 15:10
Maria Flores-Portillo Amobee UK
Towards a new Empire: ITV´s Planet V project
15:10 – 15:30
Franck Litewka RTL AdConnect
The path to a broadcaster-controlled buying approach
15:30 – 16:00
Thomas Servatius smartclip Europe
In hot pursuit of the GAFAs: Key smartx developments
Virtual Wine Tasting Session
Approx. 16:00
Sommelier Michael Klietzmann
Do not forget to provide an address below to receive your wine tasting package.
If you have questions, please reach out to VEBA-Team@smartclip.tv