
Innovative ad formats for a Total Video approach
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In-Stream
In-Stream video ads are placed within a publisher’s online video, CTV, and app content. Download our In-Stream Video Ad Guide to learn more about all In-Stream ad formats available — including details on playtime, benefits, and technical specifications.
Download specsOut-Stream
Out-Stream video ads are played automatically in a format player when a user scrolls to a certain point down a publisher’s text content. Download our Out-Stream Video Ad Guide to learn more about all Out-Stream ad formats — including details on playtime, benefits, and technical specifications.
Download specsIn-Text Landscape
In-Text Landscape ads are embedded directly within the body of a publisher’s text article within landscape-shaped placements.
In-Text InSwipe
In-Text InSwipe ads are landscape video ads that remain sticky on the top third of the page on mobile when the user scrolls past 50% of the original ad placement.
Addressable TV
Addressable TV (ATV) ads are display or video ad formats played within linear live or digital environments. Download our ATV Video Ad Guide to learn more about all ATV ad formats available in your market — including details on playtime, benefits, and technical specifications.
Download specsSwitchIn XXL
SwitchIn XXL ads are L-shaped display ad formats that are shown directly after switching into a new channel. They can be static, animated, or interactive.
SwitchIn Spot
ATV SwitchIn Spot ads are shown directly after switching into a new channel. The spot is framed by an L-shaped banner with the TV channel branding and a countdown indicating the remaining duration of the spot.
Click-to-Video
Click-to-Video ads combine display and video elements, and allow for extended advertising messages by enabling your viewers to interact with your ad via the yellow button. The yellow button field appears on a Switch-In display ad and by clicking on it, the full video commercial can be viewed.
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