Ad Product Gallery

Addressable TV

Addressable TV (ATV) ads are display or video ad formats played within linear live or digital environments. Download our ATV Ad Guide to learn more about all ATV ad formats available — including details on playtime, benefits, and technical specifications.

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ATV Spot

ATV Spot ads are single, addressable video ads delivered into the linear live broadcast stream during the traditional TV commercial break.

SwitchIn Spot

ATV SwitchIn Spot ads are shown directly after switching to a new channel. The spot is framed by an L-shaped banner with the TV channel branding and a countdown indicating the remaining duration of the spot.

SwitchIn Bumper

SwitchIn Bumper ads function like SwitchIn Spot ads, differing only in a shorter play duration.

SwitchIn XXL

SwitchIn XXL ads are L-shaped display ad formats that are shown directly after switching into a new channel. They can be static, animated, or interactive.

SwitchIn XXL Extended

SwitchIn XXL Extended ads are L-shaped display formats that are shown after switching into a new channel and include a mandatory animation, making them ideal for more complex designs.

SwitchIn Zoom

SwitchIn Zoom ads function like SwitchIn XXL ads, differing only in a larger area for branding.

SwitchIn Masthead

SwitchIn Masthead ads are exclusive display ads that are shown directly after turning on the TV for the first time that day. The format includes all available features of the classic SwitchIn XXL while offering maximum advertising space.

Click-to-Video

Click-to-Video ads combine display and video elements, and allow for extended advertising messages by enabling your viewers to interact with your ad via the yellow button. The yellow button field appears on a Switch-In display ad, and by clicking on it, the full video commercial can be viewed.

Connected TV

Connected TV (CTV) ads are in-stream video ad formats placed with a publisher’s online video content. Download our Connected TV Ad Guide to learn more about all CTV ad formats available — including details on playtime, benefits, and technical specifications.

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Pre-Roll

Pre-Roll video ads stream directly before the publisher’s content begins.

Mid-Roll

Mid-Roll video ads stream in the middle of a publisher’s video content.

Post-Roll

Post-Roll video ads stream directly after the publisher’s video content.

Bumper

Bumper video ads are shorter video ads available as Pre-, Mid-, or Post-Rolls.

In-Stream

In-Stream video ads are placed within a publisher’s online video and app content. Download our In-Stream Video Ad Guide to learn more about all In-Stream ad formats available — including details on playtime, benefits, and technical specifications.

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Pre-Roll

Pre-Roll video ads stream directly before the publisher’s content begins.

Mid-Roll

Mid-Roll video ads stream in the middle of a publisher’s video content.

Post-Roll

Post-Roll video ads stream directly after the publisher’s video content.

Bumper

Bumper video ads are shorter video ads available as Pre-, Mid-, or Post-Rolls.

Out-Stream

Out-Stream video ads are played automatically in a format player when a user scrolls down to a certain point in a publisher’s text content. Download our Out-Stream Video Ad Guide to learn more about all Out-Stream ad formats — including details on playtime, benefits, and technical specifications.

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In-Text Landscape

In-Text Landscape ads are embedded directly within the body of a publisher’s text article within landscape-shaped placements.

In-Text Square

In-Text Square ads are embedded directly within the body of a publisher’s text article within square-shaped placements.

In-Text Vertical

In-Text Vertical ads are embedded directly within the body of a publisher’s text article within ad placements that span the full height of the screen.

In-Text InSwipe

In-Text InSwipe ads are landscape video ads that remain sticky on the top third of the page on mobile when the user scrolls past 50% of the original ad placement.

In-Text Branded Activation

In-Text Branded Activation ads create a frame around a landscape, square, or vertical video ad, enabling advertisers to customise components of the media player with branded design and a call to action.

In-Text Interactive

In-Text Interactive ads create a partial frame around a landscape or square video ad, enabling advertisers to customise their video ads with animated graphic elements and/or multiple click-throughs.

In-Text Choose

In-Text Choose ads are landscape or responsive video ads that offer viewers the option to choose which video ad to view from a selection of spots.

In-Text Dynamic

In-Text Dynamic ads are landscape or vertical ads that change creatives in order to create personalised ad experiences based on personal interest and/or location.

In-Text Slideshow

In-Text Slideshow ads are landscape, square, or vertical video ads that offer advertisers a budget-friendly way to use image-only ad creatives in a video-like gallery.

In-Text Carousel

In-Text Carousel ads are landscape or vertical video ads that enable advertisers to showcase up to eight interactive images that are linked to individual landing pages.

In-Text Parallax

In-Text Parallax ads are shown in landscape or vertical placements and are composed of one main image that is gradually shown across the entire display as viewers scroll. Available as video or static, non-video format.

Audio

Audio ads are placed in digital audio content streams and downloads. Download our Audio Ad Guide to learn more about all Audio ad formats available — including details on playtime, benefits, and technical specifications.

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Pre-Roll

Pre-Roll audio ads stream directly before the publisher’s digital audio content begins.

Mid-Roll

Mid-Roll audio ads stream in the middle of a publisher’s digital audio content.

Post-Roll

Post-Roll audio ads stream directly after the publisher’s digital audio content.

Powering the
most captivating
ad formats

ATV Spot

SwitchIn Spot

SwitchIn Bumper

SwitchIn XXL

SwitchIn XXL Extended

SwitchIn Zoom

SwitchIn Masthead

Click-to-Video

Click-to-Microsite

Pre-Roll

Mid-Roll

Post-Roll

Bumper

Pre-Roll

Mid-Roll

Post-Roll

Bumper

In-Text Landscape

In-Text Square

In-Text Vertical

In-Text InSwipe

In-Text Branded Activation

In-Text Interactive

In-Text Choose

In-Text Dynamic

In-Text Slideshow

In-Text Carousel

In-Text Parallax

Pre-Roll

Mid-Roll

Post-Roll

Advertising Technology

Broadcaster Solutions

Publisher Solutions

About smartclip

News & Resources

Powering the most captivating ad formats

ATV Spot

SwitchIn Spot

SwitchIn Bumper

SwitchIn XXL

SwitchIn XXL Extended

SwitchIn Zoom

SwitchIn Masthead

Click-to-Video

Click-to-Microsite

Pre-Roll

Mid-Roll

Post-Roll

Bumper

Pre-Roll

Mid-Roll

Post-Roll

Bumper

In-Text Landscape

In-Text Square

In-Text Vertical

In-Text InSwipe

In-Text Branded Activation

In-Text Interactive

In-Text Choose

In-Text Dynamic

In-Text Slideshow

In-Text Carousel

In-Text Parallax

Pre-Roll

Mid-Roll

Post-Roll

Powering the
most captivating
ad formats